GALLERY

Serenity Blue Digital Media Campaign - Serenity Blue Digital Media Campaign -

Serenity Blue Digital Media Campaign

This digital media campaign developed methods for Serenity Blue to expand their reach via traditional and nontraditional marketing channels. The campaign includes a brand analysis, consumer analysis, problem analysis and digital IMC campaign strategies. Also included are deliverables for Serenity Blue to use for promotions. This project was completed for COM 359-Digital Media for Public Relations.

Partner: Alyssa Wickham